Perform a “Stress Test” of your Business in 3 Stages
Cyber threats, fraud, competition, and natural disasters will not take a break during a pandemic, and criminals may even increase their atte
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Wayne Pinnell
Sep 3, 20193 min read
Reentry from Vacation
As I prepared for my first three-week summer trip, I wrote a blog on the intrinsic value of vacations. I am happy to report – I DID IT!!...
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Wayne Pinnell
Jun 19, 20193 min read
The Value of Vacations
As I look forward to my fast-approaching summer vacation, which brings with it all the pre-vacation preparation and pressure, I began to...
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Richard Franzi
Feb 6, 20192 min read
You’ve Deliberated, Now Act Deliberately! The Need for Strategic Thinking
The strategic planning phase entails most of the most valuable hours which you pour into your business. As explained in my book Killing...
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Wayne Pinnell
Jan 8, 20193 min read
New Year… Resolutions Anyone?
You always see it this time of year. The gyms are busier. The lines at the health food stores are longer. What is it about a New Year...
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Angelo Ponzi
Nov 11, 20181 min read
How Healthy is Your Brand?
Business Growth Cafe...radio show/podcast - one-on-one with Angelo Ponzi as he discusses brand and the importance of determining the...
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Wayne Pinnell
Oct 23, 20183 min read
Waste not, Want not
Depending on which Google source you use, you will find the meaning of this proverb is to focus on not wasting what you may need in the...
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Angelo Ponzi
Sep 25, 20183 min read
Three Sales Strategies for Business Growth
When it comes to business growth, sales is most often the driving factor that comes to mind. While it is true that sales is ultimately...
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Wayne Pinnell
Sep 4, 20183 min read
Six Keys to Selling Your Business – the “Six Ps”
Even if business owners never say it out loud, they know that one day they will need to leave the business they have nurtured and cared...
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Angelo Ponzi
Aug 14, 20182 min read
Growth Driver, Change Agent: The Value of a (Fractional) CMO
A Chief Marketing Officer has both the power, and the responsibility, to drive long-term strategic growth that can ultimately lead to...
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Wayne Pinnell
Jul 17, 20183 min read
Communicating Change to your Board of Directors
Boards of Directors don’t like being left in the dark, and there is nothing worse than feeling the repercussions of a board surprised by...
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Wayne Pinnell
Jun 19, 20184 min read
How to Make the Best of the “Annual Retreat”
Whether you call it a retreat, a strategic summit, annual meeting, or what one organization with which I work now calls it –Board Advance...
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Richard Franzi
Jun 5, 20183 min read
Your Decision is as Good as Your Information: Expand Your Knowledge
One of the most powerful things you can accomplish as a leader is to expand your knowledge base before making strategic decisions. In...
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Angelo Ponzi
May 29, 20182 min read
Competitive Intelligence. Do you need a Secret Agent?
Competitive intelligence conjures up images of spies, secret agents…James Bond, Ethan Hunt or even Mata Hari. While some may think this...
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Angelo Ponzi
Apr 24, 20184 min read
What role does market dynamics play in developing your brand strategy?
Developing messaging for your new campaign is simple, right? Identify the markets or categories you want to target, get to know the...
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Wayne Pinnell
Apr 17, 20183 min read
Working Remotely - Policies for team cohesion, and individual choice
Big name companies, like Yahoo, IBM, Aetna and Bank of America all made the news last year, as they pulled workers back into the offices....
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