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Angelo Ponzi
May 18, 20216 min read
Defining Brand and Marketing Strategies Through Research
Market research charts and graphs
14 views
Angelo Ponzi
Oct 11, 20205 min read
Navigating Today's Business Challenges
Marketing is, in my opinion, the strategic engine for any business as it impacts every department within your company.
24 views
Wayne R. Pinnell, CPA
Sep 18, 20202 min read
Perform a “Stress Test” of your Business in 3 Stages
Cyber threats, fraud, competition, and natural disasters will not take a break during a pandemic, and criminals may even increase their atte
11 views
Angelo Ponzi
Aug 14, 20182 min read
Growth Driver, Change Agent: The Value of a (Fractional) CMO
A Chief Marketing Officer has both the power, and the responsibility, to drive long-term strategic growth that can ultimately lead to...
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Angelo Ponzi
May 29, 20182 min read
Competitive Intelligence. Do you need a Secret Agent?
Competitive intelligence conjures up images of spies, secret agents…James Bond, Ethan Hunt or even Mata Hari. While some may think this...
27 views0 comments
Angelo Ponzi
Apr 24, 20184 min read
What role does market dynamics play in developing your brand strategy?
Developing messaging for your new campaign is simple, right? Identify the markets or categories you want to target, get to know the...
9 views0 comments
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